And, as such, his image is worth nothing. Which is why they’re allowed to use it in whatever ad they want whenever they want without paying him diddly (which, by the way, sounds like what he did to his stepdaughter).
“Woody Allen expects $10 million for use of his image on billboards that were up and down in less than one week,” [American Apparel lawyer Stuart] Slotnick said. “I think Woody Allen overestimates the value of his image.”
He said the company’s belief was that “after the various sex scandals that Woody Allen has been associated with, corporate America’s desire to have Woody Allen endorse their product is not what he may believe it is.”
Which is, of course, why they chose him to be in their campaign. Because there is nothing that sells clothes like pedophilia (insert “Girls Pants Half Off” joke here).