Yes, they pay people for this.
A new study has found that overall calorie consumption matters far more than cutting any particular food group (fats, carbs) in maintaining a healthy weight. Will this turn the weight loss industry on its ear? Nope. Why? It ain’t news.
As I’ve mentioned before, I used to teach a lot of fitness classes at various venues in Baton Rouge. While the clientele varied enormously from the YMCA to the high-end fancy gym, one thing remained the same: People want short cuts. And, hey, I can’t blame them. It’s human nature to, when confronted with a seemingly enormous task, try to figure out a way to get around starting a long journey.
I’ve found that, when people are looking for advice on losing weight, they want to hear two things: they can get immediate gratification, and there’s some new secret they didn’t know about before. I really can’t blame them; I myself am HUGELY impatient (for example, I would rather snack all day than prepare a meal, if given my druthers), and I wouldn’t want to be paying for advice I’d already heard. Regardless, I tended to tell my clients the truth when they asked how best they could lose weight: Eat less and exercise more. They always looked disappointed, but it always worked. Of course, the other trainers–advocating specific weight exercises, fish-only diets, or even liposuction–were more popular, but at least I knew I wasn’t bullshitting people who were earnestly looking for help.
I know I’ve harped on this before, citing personal experience and observation, but it’s nice to be able to cite a specific study.
If the money I applied for in my grant went to this no-brainer, though, I’m going to plotz.